Chief Marketing Officer (CMO)
Irina Jakovleva is Chief Marketing Officer of BirchStreet Systems and a B2B SaaS C-level marketing leader focused on accelerating growth for private-equity-owned companies. She has extensive experience building, leading, and developing global performance marketing teams that generate pipeline, drive revenue, and support best-in-class sales organizations. Irina brings a metrics-driven, execution-focused approach to demand generation and go-to-market alignment, helping teams scale predictable growth.
