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Hospitality Insights, Built on Industry Expertise

From system specs to customer support, best practices to supplier and channel information — everything you need, all in one place.

Case Studies

Real Stories. Real Succes.

Explore how companies leverage BirchStreet’s hospitality operations platform to drive innovation and ROI.

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Blogs

Insights to Unleash Efficiency, Impact and Operational Excellence

Margin Is the Mandate, and AI Is the Lever

At the 2026 Lodging Conference in Phoenix, the AI conversation moved from guest-facing experiments to the back office, where margin is made or lost. My takeaways: connect your data before adding intelligence, start with spend management, and measure results in P&L terms.

Beyond the Back Office: How AI Is Reshaping Hospitality Procurement

Hospitality procurement has always run behind the scenes, but rising complexity is changing that. In this piece, BirchStreet's Mark Haywood explores how AI can surface pricing variances, consolidate demand across properties and strengthen supplier relationships, all while keeping procurement professionals in the driver's seat on final decisions.

Improving Sustainability Through Procurement Optimization

Sustainability and profitability can go hand in hand. In Hospitality Technology, BirchStreet’s Valerie Layman explains how smarter procurement technology can reduce waste, improve transparency, and support more efficient hospitality operations.
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Webinars

Explore Upcoming and On-Demand BirchStreet Webinars 

HOSPACE November 12, 2026

  • Conferences, Webinars
Visit BirchStreet at HOSPACE, HOSPA's annual conference, on November 12 at the Royal Lancaster in London.

HFTP Annual Convention Sep. 22-24

  • Conferences, Webinars
Visit BirchStreet at tabletop 19 during the HFTP Annual Convention at the Peppermill Casino Resort on September 22-24.

Transforming Hotel Procurement Processes with Strategic P2P Solutions

  • Webinars
This webinar covers practical ways hospitality teams can modernize procure-to-pay (P2P) processes, improve efficiency, strengthen compliance, and streamline operations across their properties.
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